Manage Crowdtesting Yourself with Your Own Platform
msg.passbrains provides you with the infrastructure you need to manage your own tester pool, schedule tests, select target groups, collect results, and process findings in a structured way. You conduct your own crowdtesting—using a platform designed for real-world QA, UX, and product testing.
Having your own pool of testers is valuable, but it's difficult to manage without a platform.
- Testers are available, but their profiles, devices, and availability are not managed centrally.
- For each test, target groups must be manually identified, contacted, and coordinated.
- Feedback comes in via email, Excel, tickets, surveys, or chat.
- QA, UX, and product teams waste time on organization instead of analysis.
- It is difficult to compare results, prioritize them, or incorporate them into sprints.
- Mailings, test invitations, responses, and status updates are not handled consistently.
- Processing tester compensation or additional recruitment ties up internal resources.
The Infrastructure for Your Own Crowdtesting
You’ll receive a license-based platform that allows you to centrally manage your tester pool, maintain profiles, select target groups for each test, and choose suitable test devices. Tests can be planned on a sprint basis, tickets can be created, results can be collected, and feedback can be systematically evaluated using integrated survey features.
In addition, email campaigns can be conducted directly through the platform to invite testers, brief them, send reminders, or inform them about next steps.
The key difference: You retain control over the operational aspects yourself. msg.passbrains provides the platform and infrastructure, while your team conducts the tests independently using your own pool of testers.
For companies that want to engage their own community but would prefer to have msg.passbrains handle setup, test administration, result validation, and reporting, Bring Your Own Crowdtesting is the right alternative.
If needed, you can flexibly expand your platform license: msg.passbrains can handle tester compensation as an add-on or recruit additional testers for your pool.
This turns an existing pool of testers into a scalable crowdtesting system for QA and UX.
Why choose the msg.passbrains crowdtesting platform?
Manage Tester Pool Centrally
Manage profiles, target groups, devices, availability, and test histories all in one place.
Set Up Tests More Quickly
For each test, select appropriate target groups, choose test devices, and launch structured test sprints.
Collect Results Properly
Use tickets, surveys, and structured feedback formats to make findings comparable and actionable.
Remain Operationally Flexible
Conduct tests on your own and, if needed, add add-ons for tester compensation or additional recruitment.
It's that simple

1. Define the Platform Setup
We clarify the tester pool, roles, testing processes, required features, and desired add-ons.

2. Map Tester Pool & Processes
Your tester pool is managed in a structured manner on the platform. Profiles, devices, target groups, mailings, tickets, and result formats are set up.

3. Conduct Crowdtests Yourself
Your team plans, launches, and manages tests independently. msg.passbrains provides the infrastructure and offers support for optional add-ons.
Customer Feedback
Crowdtesters can do things that in-house testers cannot. Therefore, crowdtesting can be very beneficial as an additional measure to get positive confirmation of software quality and valuable feedback on usability, even after in-house testing has been completed.
Within a very short time, we had put together a team to test the new version of Aligned Elements, our requirements and test management software. The experience during the test project was so great that we immediately booked several passbrains testers for an ongoing engagement.
Above all, the broad coverage of different devices and operating system versions and the many valuable usability feedbacks have helped us a lot to ensure the quality of our new Android-based software. passbrains’ managed crowdtesting services have now become an integral part of our software quality assurance strategy.
passbrains has developed a perfect solution for our needs, taking into account all our requirements and adding value by covering real-life scenarios that we cannot achieve in our labs.
Working with passbrains has enabled us to increase the success of our products and services through the valuable contribution our customers have made through passbrains' digital experience and testing solutions and services.
Crowdtesting with passbrains has repeatedly proven to be an efficient way of increasing our product quality and gaining important insights into the expectations of current and potential customers. In this way, we maintain a high level of quality and thus customer satisfaction and loyalty. It is also very beneficial that we can involve them in the innovation process via the platform.
FAQ
What is the crowdtesting platform?
The crowdtesting platform is the infrastructure provided by msg.passbrains that allows companies to manage their own pools of testers and conduct crowdtests on their own.
Who is this platform intended for?
For companies that already have their own testers or want to build their own pool of testers and need a professional platform to do so.
What's the difference between this and “Bring Your Own Crowdtesting”?
With “Bring Your Own Crowdtesting,” the customer contributes its own community, while msg.passbrains professionally manages the tests. With the crowdtesting platform, the customer receives a license for the infrastructure and conducts the tests itself.
Which test pools can be managed?
For example, customers, employees, partners, resellers, field service teams, business users, beta groups, or power users.
What features does the platform offer?
Tester pool management, profile selection, device selection, test planning, sprint-based workflows, ticket creation, collection of results and feedback, survey features, and email campaigns.
Can we select target groups for each test?
Yes. Testers can be selected for each test based on their profiles, devices, or other criteria.
Can results be collected directly within the platform?
Yes. Results can be collected in a structured manner, supplemented through surveys, and processed further via tickets.
Does msg.passbrains also pay the testers?
Yes, the processing of tester compensation can be booked as an add-on.
Can msg.passbrains recruit additional testers?
Yes. If you need to expand your own tester pool, msg.passbrains can provide additional recruitment services as an add-on.
Ready to professionally manage your own tester pool?
Use the msg.passbrains crowdtesting platform to conduct tests with your own pool of testers in a structured, scalable, and sprint-based manner.
Contact us now and receive your individual offer.

